Information designer Tom Wujec talks through three areas of the brain that help us understand words, images, feelings, connections. In this short talk from TEDU, he asks: How can we best engage our brains to help us better understand big ideas?

Tom Wujec presents some surprisingly deep research into the "marshmallow problem" -- a simple team-building exercise that involves dry spaghetti, one yard of tape and a marshmallow. Who can build the tallest tower with these ingredients? And why does a surprising group always beat the average?

Making toast doesn’t sound very complicated -- until someone asks you to draw the process, step by step. Tom Wujec loves asking people and teams to draw how they make toast, because the process reveals unexpected truths about how we can solve our biggest, most complicated problems at work. Learn how to run this exercise yourself, and hear Wujec’...

Rather than demo another new technology, Tom Wujec reaches back to one of our earliest but most ingenious devices -- the astrolabe. With thousands of uses, from telling time to mapping the night sky, this old tech reminds us that the ancient can be as brilliant as the brand-new.

Tom Wujec shows how to apply a simple, powerful, and surprisingly scalable principle to solve almost any problem in business and in life. Making Ideas Visible helps teams build a shared understanding, systematically explore options, and create clear and intelligent choices. It is at the heart of creative collaboration.