“作为消费者，我们有很大的力量来改变世界，只要我们谨慎购买。”
天然健康与美容产品概念馆 Re{me}dy 创办人李添泉，对这句话深有感触。他除了在馆内贯彻可持续发展的理念，通过教育来提升消费者的消费意识，更是致力于推广升级改造 (upcycle) 的概念。
与其他零售商不同，在经营 Re{me}dy 方面，李添泉专门聘请不会销售的人，而店内也从不做促销活动。他认为从消费源头着手，自己先开始当个有意识的零售商，也是至关重要的。
消费文化和零售文化无法在短期内改变，但是却可以一步一步来。
“As consumers, we have so much power to change the world just by being careful in what we buy.” - Emma Watson
Jon Lee, co-founder of natural health and skincare concept store Re{me}dy, resonated with this quote deeply. Besides implementing sustainable practices in his store, Lee sought to raise consumers’ awareness using education and also commit to promote upcycling.
Unlike other retailers, Lee purposely hired “unretail” staff who do not push sales, and avoided running promotional activities in his store. He believes that to change people’s consumption habits, it is equally important to be a conscious retailer as well.
While it is not easy to change consumerism and fast retail culture in a short time, Lee is ready to do his part one step at a time.
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