Computers have become truly incredible. We are walking around with supercomputers in our pocket. How amazing is that? So it is disappointing that the way we use computers, the way we interact with them, hasn't really changed in the last 50 years. We still use a mouse and keyboards. We're clicking on screens and buttons. Mobile phones are the same. We're just using fingers instead of a mouse.
电脑真是太神奇了。 我们的口袋里时刻都放着超级电脑。 这是多么不可思议啊? 但令人失望的是, 我们使用电脑,与它们交互的方式 在过去的50年实际上都没有任何改变。 我们仍然在使用鼠标和键盘, 进行各种点击操作。 手机也同样如此。 我们只是用手指替代了鼠标。
So is that it? Is that what the future looks like? We're going to be stuck in the screens with our faces not seeing the world around us? That's not the future I imagine, or the future I'm attracted to. What I've been always interested in is things, physical things we use every day, like things on this table that the family doesn't pay attention to. Things tell our story. They tell who we are. They tell a lot about us. Let me give you an example.
就是这样了吗? 这就是未来的样子吗? 我们将要被困在屏幕里, 再也看不到周围的世界吗? 这不是我想象中的未来, 或者我想要的未来。 我感兴趣的是, 我们每天使用的有形的物体, 比如这个桌子上的, 在家里不容易注意到的东西。 事物诉说着我们的故事。 它们体现着我们的身份, 对我们了如指掌。 让我来给大家举个例子。
These are photographs of things a person touched during 24 hours. What can you tell about him? He loves his motorcycle. Right? The biggest thing in his picture. What can you tell about this girl? She spends all her time on the beach. There's a surfboard. She lives by the sea. What can you tell about this guy? He's a chef. Look at all the ingredients he touched during the day, while he was preparing the food, and the computer is a tiny part of his life, this sad thing in the corner.
这些照片拍的是某个人 过去24小时接触到的所有东西。 关于他,你能说出些什么? 他喜欢摩托车,对吗? 这是他照片中最大的东西。 那么关于这个女孩呢? 她把所有的时间都用在了海滩上。 这是冲浪板。 她生活在海边。 那关于这个人呢,你们可以想到什么? 他是个厨师。 看看这些他在准备食物的时候, 每天都会接触到的调味料, 电脑只是他生活中非常小的一部分, 这是个角落里的小可怜。
So if we are using things all the time, and this is a big part of our lives, can things become the way for us to interact with our digital life? Can the world become your interface? That was my idea. I've been working for 20 years on it. My idea is that in order to interact in digital life, you don't need to have screens and keyboards and mouses. You can interact with your digital life just by using the things you use every day. And to realize this idea, I need to solve three big challenges. Let me tell you about them.
所以如果我们一直在使用某些东西, 那这些东西就是我们生活中 非常大的组成部分, 它们可以成为我们 与电子生活交互的一种方式吗? 这个世界可以变成你们的界面吗? 这就是我的想法。 我已经为之工作了20年。 我的想法就是, 为了与电子生活更好的交互, 你不一定必须使用屏幕,键盘或者鼠标。 你可以只是通过使用日常用品 来与你的电子生活进行互动。 为了实现这一想法, 我需要去解决三个大的挑战。 我来详细解释一下。
The first one, obviously: Is it even possible? How can you take an everyday thing you use every day and turn it into a computer interface?
第一个,很明显: 这可能吗? 如何才能将一个你每天使用的东西, 变成一个电脑界面?
Now I was inspired by the book "Hackers." I read it when I was a teenager, and one of the essential ideas of this book is that you can change the purpose of things by inventing new technology and then hacking into things and changing them. So I've been thinking what kind of technology I can invent so that I can hack into things you use every day and make them interactive.
我现在的灵感来源于一本叫 《黑客》的书, 十几岁的时候我就读过了, 这本书的精华之一就是, 你可以通过发明新的技术, 侵入并改变一个事物, 来改变它的用途。 所以我一直在思考, 我可以发明 一个什么样的技术 让我侵入每天使用的事物, 然后使它们变得可互动。
So when I was working on this thing, I invented this sensor which injects structured electric fields into objects and turns them into gesture interfaces. So this doorknob, unmodified, can become a gesture sensor. It can know how you're touching it. It can feel how you're touching it. It makes a circle, or can I grasp. And this doorknob isn't modified. There's nothing special about doorknobs. Anything can become interactive. What about plants? So plants are interesting, because with plants, they can know where you're touching. You can see the line moving up and down on the image. And that can turn into a musical interface.
于是我发明了这个传感器, 这个传感器可以将电磁场注入物体 然后将它们变成手势界面。 所以这个未更改属性的门把手, 可以变成一个手势传感器。 它可以感觉到你在如何触碰它。 它可以感知环形手势和抓握的动作。 并且这个把手没有被改造过, 这就是个普通的门把手。 任何东西都可以变得可互动化。 那么植物呢? 植物是非常有趣的, 因为植物可以知道 你所触碰的位置。 你可以看到这条线随着接触位置上下移动。 它可以变成一个音乐界面。
(Musical tones)
(音乐声)
Now, we do have also practical applications: a calendar plant for those who are obsessed about practicality.
我们也有一些实际应用: 为那些执着于实用性的人们 设计的日历植物。
(Laughter)
(笑声)
We can give things a personality.
我们可以赋予物品个性。
(Low notes changing in pitch)
(低音音符根据音调高低改变)
So in this particular example, the orchid can communicate to you through images and sounds. It doesn't like to be touched, so it's created these electric images that are hissing at you. This plant, for example, is more robust, it's a snake plant, and it likes playing with you. It engages you. So every thing can be different, and every thing can represent what it feels.
所以在这个例子里, 兰花可以根据图像和声音 来和你交流。 它不喜欢被触摸, 所以我们创造了这些电子图像 来向你发出声音。 比如说这个植物, 更茁壮一些,它是一株虎尾兰, 它喜欢和你一起玩。 它在吸引你。 所以所有东西都是不一样的, 并且都可以传达出它的感受。
So everything can be hacked, all the things, including your body. In this example, we hacked your body so you can measure how you're folding your hands and then using your hand gestures to control something else, so if you don't want to listen to some music thousands of times, you simply can cover your ears to turn it off.
所以任何东西都可以被侵入, 包括你的身体。 在这个例子中,我们侵入了你的身体, 可以判断你的手势, 然后使用你的手势 来控制另外的东西, 所以如果你不想重复地听某些音乐, 你可以简单的通过 捂住你的耳朵来将音乐关掉。
So everything can be hacked, and research is important, but the second challenge we have is how can we go from R and D, and prototypes, to real products? How can we make real things that are also interfaces? And you may ask yourself, who would do this? Silicon Valley? Is it through Shenzhen? Now the challenge there is that the world of things is huge. Every year, the apparel industry produces 150 billion garments. In comparison, the technology industry only makes 1.4 billion phones. The world of things is much bigger than the world of technology. The technology world cannot change the world of things. Instead, we need to create technology which changes makers of things, people who make your chairs and clothes and everything else, into makers of smart things, enable them to do that.
任何东西都可以被侵入, 那么研究就很重要。 我们遇到的第二个挑战就是 如何从研发和原型, 到真正的产品? 我们如何制造真实的, 还能作为界面的物品? 你们可能会问自己, 谁会做这个事情? 硅谷吗? 深圳? 现在的挑战就是,物品的世界非常庞大。 每年,服装行业会生产1500亿件服装。 相比之下,科技行业 只制造了14亿部手机。 物品世界远远大于科技世界。 科技世界无法改变物品世界。 相反,我们需要创造出一个技术, 可以改变物品的制造者, 也就是制造你的椅子、衣服 和其他所有东西的人, 让他们转而开始 制造智能化的东西。
So to test this challenge, we came up with a very simple idea and challenge: Can a tailor make a wearable? Now we don't want to take a tailor and turn the tailor into an electrical engineer. We still want to have some tailors around. But what we would like to do is create technology which looks, feels and behaves like a raw material used by the tailor to make their clothes. For example, a touch panel made for a tailor would look like this, made out of textiles, so you can cut it with scissors and sew it in. At the same time, it has to retain the performance. The way to make this textile touch panel also requires a very different approach than for making consumer electronics. In our case, we have to go to the mountains of Tokyo to a small factory which was making kimono garments for generations. We worked with my collaborators, who were not engineers. It was an artisan who knows how to make things and an artist who knows how to make things beautiful.
为了试验这个挑战, 我们提出了一个非常简单的想法: 一个裁缝可以做出 一个可穿戴计算机吗? 当然我们并不想把一个裁缝 变成一个电子工程师。 我们仍然需要一些裁缝。 但是我们想要做的是发明一种技术, 让它看起来、感觉和表现得 像裁缝使用的一种原材料, 可以用来制作衣服。 举个例子,一个为裁缝打造的 触控面板是这样的, 用纺织品制作的,你可以 用剪刀对它进行剪裁,也可以进行缝纫。 同时,它还要保持它原本的用途。 制作这个纺织品触控面板的 方式与制作家用电子产品的 方法截然不同。 在我们这个案例里, 我们不得不去东京的山里, 拜访一个世代制作和服的小工厂。 我们的合伙人 并不是工程师。 一位是一个知道如何制作东西的工匠, 还有一位是知道如何 将东西变得美观的艺术家。
Working with them, we created one of the best yarns in the world, which consists of thin metallic alloys wrapped around with polyester fibers and cotton fibers. These yarns were made in the same machines which were making yarns for kimonos for generations. We then took these yarns and gave them to the factory, which is making textiles, and we wove our smart textile using regular machines in a variety of colors and materials, and we gave those textiles to a tailor in Savile Row in London.
我们一起创造出了 这个世界上最好的线之一, 是用很薄的金属合金组成, 用聚酯纤维和棉纤维包裹缠绕而成。 这些线和世代制作和服的线 由同样的机器制作而成。 我们把这些线给了 制作纺织品的工厂, 我们使用普通的机器 将我们的智能纺织品 用各种颜色和材料编织起来, 然后我们将纺织品给了一个 伦敦萨维尔街的裁缝。
So tailors are traditionalists, particularly in Savile Row. They don't use computers. They don't use machines. They use hands and they cut. They fit their products on the human body, not on 3-D avatars. Technology is not a part of their vocabulary, but they are modern people. They know how to use technology. So if technology can be formed and shaped like a button, like a textile, like something they can use, they absolutely can make a wearable, a garment which can place a phone call.
裁缝都是传统主义者, 尤其是在萨维尔街的。 他们不用电脑。 他们不用机器。 他们只用自己的双手剪裁。 他们将自己的作品放在人体上试穿, 而不是3D模型。 他们的字典里没有技术这个词, 但是他们是现代人。 他们知道如何使用技术。 所以如果技术可以被重新塑造, 就像一颗扣子,一件纺织品, 像某种他们可以使用的东西, 他们绝对会制作出 一个可穿戴的电脑, 一件可以打电话的服装。
(Phone rings)
(电话铃声)
So now we've proven that you can actually make a wearable, not by an electronic company, but by a tailor. We worked and collaborated with Levi's, our partners and our neighbors, to make a real product, and this product is this jacket I'm wearing right now. You can buy it. It's on sale. It was made in the same factories which make all their products, and you have noticed I've been controlling my presentation from the sleeve of the jacket. I go like this, it goes forward. Like this, it goes backward. And of course, I can do more things. It's not just to control a presentation. I can now control my navigation, control my music, but most importantly, it stays a jacket, it stays a thing, which makes me look great.
所以现在,我们已经证明了 你可以制作出一个可穿戴式的电脑, 不需要借助电子产品公司, 一个裁缝就可以做到。 我们和合伙人以及邻居, 李维斯,一起合作, 制作了一个真正的产品, 这个产品就是现在我穿着的这件夹克。 你现在在市场上就可以买到。 这件衣服和李维斯的 其它产品出自同一个工厂, 并且你已经注意到了, 我一直在使用这件夹克的袖子 来控制我的演讲。 我这么做,幻灯片就往前翻一页; 这么做,就往后翻一页。 当然了,它还有其他的功能。 它并不仅仅能控制这个演讲, 还可以进行导航, 控制音乐的播放, 但是更重要的是,它仍然 是一件夹克,保留了物品的功能, 它让我看起来非常棒。
(Laughter)
(笑声)
(Applause)
(鼓掌)
And that's the most important thing.
这是最重要的事情。
(Laughter)
(笑声)
So OK, we proved we can turn things into interfaces. We proved that these things can be made by makers of things and not by technology companies. I look awesome. Are we done?
那么我们已经证明了 我们可以将物品变成界面。 我们证明了这些东西 可以由工匠来制作, 而不是由科技公司。 我看起来好极了。 这就完了吗?
(Laughter)
(笑声)
Not yet. The third challenge: How can we scale? How can we go from one product to many products? And that's what we're working on right now. Let me tell you how we're going to do this.
还没有。 第三个挑战: 我们如何扩大规模? 我们如何从一个产品过渡到很多产品? 这就是我们现在正在处理的问题。 让我来告诉你们我们将如何做。
First of all, I want to make myself clear -- I am not talking about the Internet of Things. I'm not talking about creating another gadget you get bored with and throw in the back of your drawer and forget about. I am talking about the foundational, important principle which guides my work: "Technology has to make existing things better." It makes them better by connecting them to your digital life and adds new usefulness and new functionality while remaining the same original purpose, not changing it. This jacket I am wearing can control my mobile phone and presentation, but it still remains a jacket. That means that once we start making all things interactive and connected, every thing would have its own set of actuators, displays and sensors specific for those things. A pair of running shoes does not need to have a touch sensor. Why would it have one? If you have a sensor, it should measure your running performance or knee impact, while remaining a great pair of shoes.
首先,我需要澄清一下—— 我并不是在谈论物联网。 也不是在讨论创造另外一种 你觉得很无聊的, 早就被你压箱底, 忘得一干二净的小玩意儿。 我是在谈论一个指引了我的职业, 一个基础的、重要的原则: “科技应该让已经存在的东西更美好。” 科技之所以让它们变得更好是因为 它将物品和你们的电子生活连接在一起, 然后在物品保持本来用处的同时, 增加一些新的用途和新的功能, 不改变物品本来的功能。 我穿着的这件夹克, 可以控制我的手机和这个演讲, 但它仍然是一件夹克。 这意味着,我们一旦开始 让物品变得可互动和可连接, 任何东西都可以有它自己特有的 一套驱动器,显示器和传感器。 一双跑鞋不需要有一个触觉传感器。 装了传感器有什么好处呢? 如果装了一个传感器, 它就可以在作为一双优秀的跑鞋同时, 评估你的跑步情况, 或者对膝盖的影响。
Makers of things will have to start thinking what kind of digital functionality they have to offer to their consumers. They will have to become service providers, or they may become irrelevant. We will have to provide and create a service ecosystem just like we've done for mobile phones, where you have apps and services and everything else, and sometimes, you're still making a phone call.
制造者们将不得不开始思考 他们可以提供什么样的 电子功能给他们的消费者。 他们将必须变成服务提供者, 否则就会被潮流淘汰。 我们将需要创造一个服务生态系统, 就像我们为手机所做的改进, 为你应用程序,服务 和其他所有东西, 并且有时候,你还是可以用它打电话。
Now to make this ecosystem possible, we have to avoid fragmentation. We have to avoid different interfaces for different people for different things. We have to create uniform user experience and, for that reason, we have to create a single computing platform which powers all those things. What is the platform going to be? And I think the answer is obvious: it's a cloud, cloud computing.
为了实现这个生态系统, 我们必须避免碎片化。 我们必须避免为不同的人 和不同的目的提供不同的界面。 我们必须创造一个统一的用户体验, 因此,我们必须创造 一个单一的计算平台, 可以为所有的这些东西提供能量。 这个平台会是什么样呢? 我想答案非常明显: 它会是云计算。
Now you cannot connect things directly to the cloud, obviously. So you have to develop a small device which can be plugged into all the things and make them connected to the cloud to unlock their potential and add new functionality.
显然,你并不能将东西 直接和云连接起来。 所以你需要开发一个小装置, 可以插进所有的东西里, 使它们可以和云连接, 来解锁它们的潜力,增加新的功能。
So let me show, for the first time, the real device which we've built. We are showing this for the first time. That's what it looks like, and it's a small device which will be connected to things we want to make smart and connected and interactive.
下面,我要展示一下 我们所制造的一个真实的设备。 这是我们第一次将它展示出来。 这就是它的样子, 一个小的设备, 可以把我们想要智能化 和互动化的东西 连接起来。
How is it going to work? So on the back, you have a few electrodes. So when you plug them into different things, like here, the device will recognize where you're plugging them and then reconfigure itself to enable specific functionality for this particular thing. We would like to give this device to makers of things, the people who make your clothing and furniture, so they can use it just like they use a button or a zipper. And what they're going to make with them is up to them. We don't want to dictate the use cases. We would like to let people who make those things -- artists and designers, brands and craftsmen -- to imagine and create this new world where things are connected and have all this new, exciting digital functionality. We don't need keyboards and screens and mouses to interact with your computer.
它是如何工作的呢? 在它的背面,你会看到一些电极。 当你将它们接入不同的设备, 比如这里, 这个设备可以识别出你接入的对象, 然后自动重新配置自己的参数 来激活该对象的具体功能。 我们想要把这个设备 交给制造商, 就是为你们制作衣服和家具的人, 这样他们可以像用纽扣 或者拉链那样简单的使用这个设备。 然后由他们来决定将如何 使用这个东西制造产品。 我们并不想规定这个东西的用途。 我们想让制作东西的人—— 艺术家和设计师, 品牌和手工艺人—— 能够想象并且创造一个全新的世界, 在这里事物可以彼此连接, 并且拥有全新的电子功能。 我们不再需要键盘、 屏幕和鼠标来和电脑互动。
So I've been working on this idea for 20 years, and now it's taking shape, and as it's taking shape, what we are realizing is that I always thought I was working on computer interfaces, I always thought of myself as an interaction designer, but I'm realizing that I'm not building interfaces. What I realized is that me and my team, we're building a new kind of computer, an ambient computer.
我已经为这个想法工作了20年, 现在它已经成形, 同时我们开始意识到, 我一直以为我是在研究电脑界面, 我一直认为我自己是个界面设计师, 但是我发现,我其实并不是在创建界面。 我意识到我和我的团队 在打造一个新型计算机, 一个随处可见的计算机。
Thank you.
谢谢你们。
(Applause)
(鼓掌)