So I'm here to tell you a story of success from Africa. A year and a half ago, four of the five people who are full time members at Ushahidi, which means "testimony" in Swahili, were TED Fellows. A year ago in Kenya we had post-election violence. And in that time we prototyped and built, in about three days, a system that would allow anybody with a mobile phone to send in information and reports on what was happening around them. We took what we knew about Africa, the default device, the mobile phone, as our common denominator, and went from there. We got reports like this. This is just a couple of them from January 17th, last year. And our system was rudimentary. It was very basic. It was a mash-up that used data that we collected from people, and we put it on our map.
Ovde sam da bih vam ispričao priču o uspehu u Africi. Pre godinu i po dana, četiri od pet članova Ushahidija, što znači svedočantsvo na Svahili jeziku, su bili TED stipendisti. Pre godinu dana u Keniji je došlo do nasilja nakon izbora. U tom periodu smo napravili prototip i izumeli u roku od 3 dana sistem koji omogućava svakome ko ima mobilni telefon da pošalje obaveštenje i izveštaj o tome šta se dešava u njegovoj okolini. Iskoristili smo ono što znamo o Africi, i naš osnovni uređaj, mobilni telefon, kao imenilac naše radnje, i odatle smo počeli. Dobili smo izveštaje slične ovima. Ovo je samo nekoliko primera od 17. januara prošle godine. Naš sistem je bio rudimentaran. Krajnje jednostavan. To je bio remiks podataka do kojih smo došli od ljudi, i stavili smo ih na mapu.
But then we decided we needed to do something more. We needed to take what we had built and create a platform out of it so that it could be used elsewhere in the world. And so there is a team of developers from all over Africa, who are part of this team now -- from Ghana, from Malawi, from Kenya. There is even some from the U.S. We're building for smartphones, so that it can be used in the developed world, as well as the developing world.
Shvatili smo da treba da uradimo više od toga. Bilo je neophodno da na osnovu onoga što smo napravili stvorimo platformu koja bi omogućila upotrebu izuma ma gde u svetu. Imamo tim koji se bavi usavršavanjem sistema iz svih regiona Afrike, oni su deo ovog tima sada, od Gane preko Malavija do Kenije. Čak je poneko iz Sjedinjenih Država. Radimo na pametnim telefonima, kako bi sistem mogao da se koristi i u razvijenim zemljama, i u zemljama u razvoju.
We are realizing that this is true. If it works in Africa then it will work anywhere. And so we build for it in Africa first and then we move to the edges. It's now been deployed in the Democratic Republic of the Congo. It's being used by NGOs all over East Africa, small NGOs doing their own little projects. Just this last month it was deployed by Al Jazeera in Gaza. But that's actually not what I'm here to talk about.
Shvatamo da je ovo istina. Ako funkcioniše u Africi, radiće bilo gde. To smo pre svega napravili za Afriku, i odatle se širimo dalje. Uspostavljamo sada sistem u Demokratskoj Republici Kongo. Koriste ga NVO u celoj Istočnoj Africi, male NVO koje se bave svojim malim projektima. Upravo je ovog meseca Al-Džazira uspostavila sistem u Gazi. Ali ne želim o tome da pričam danas.
I'm here to talk about the next big thing, because what we're finding out is that we have this capacity to report eyewitness accounts of what's going on in real time. We're seeing this in events like Mumbai recently, where it's so much easier to report now than it is to consume it. There is so much information; what do you do? This is the Twitter reports for over three days just covering Mumbai. How do you decide what is important? What is the veracity level of what you're looking at? So what we find is that there is this great deal of wasted crisis information because there is just too much information for us to actually do anything with right now. And what we're actually really concerned with is this first three hours. What we are looking at is the first three hours. How do we deal with that information that is coming in? You can't understand what is actually happening. On the ground and around the world people are still curious, and trying to figure out what is going on. But they don't know.
Hoću da pričam o narednom velikom fenomenu, jer shvatamo da imamo mogućnost da iz prve ruke, od svedoka, saznamo o svemu što se dešava u toku samog dešavanja. Upravo to opažamo u događajima koji su se nedavno desili u Mumbaiu, da je mnogo lakše odmah izveštavati, nego koristiti obaveštenja. Postoji toliko informacija, šta raditi sa njima? Ovo su izveštaji sa Tviter mreže u toku tri dana koji se odnose samo na Mumbaji. Kako odlučiti šta je važno? Koliko istine ima u tim izveštajima? Zaključili smo da dolazi do velikog gubitka informacija jer smo prosto pretrpani obaveštenjima da bismo mogli da ih upotrebimo u datom trenutku. Ono što nas zaista zabrinjava su prva tri sata dešavanja. Sada analiziramo prva tri sata nakon događaja Šta radite sa informacijama koje pristižu? Ne možete da razumete šta se zaista dešava. Ljudi na samom mestu dešavanja i širom sveta su radoznali, i žele da shvate šta se dešava, ali ne znaju.
So what we built of course, Ushahidi, is crowdsourcing this information. You see this with Twitter, too. You get this information overload. So you've got a lot of information. That's great. But now what? So we think that there is something interesting we can do here. And we have a small team who is working on this. We think that we can actually create a crowdsourced filter. Take the crowd and apply them to the information. And by rating it and by rating the different people who submit information, we can get refined results and weighted results. So that we have a better understanding of the probability of something being true or not. This is the kind of innovation that is, quite frankly -- it's interesting that it's coming from Africa. It's coming from places that you wouldn't expect. From young, smart developers. And it's a community around it that has decided to build this. So, thank you very much. And we are very happy to be part of the TED family. (Applause)
Tako da smo naravno napravili Ushahidi, a to je zbirka svih informacija. To se dešava takođe i na Tviter mreži. Dosegnete zasićenje informacijama. Imate puno informacija. To je sjajno. I šta sad? Smatramo da možemo da uradimo nešto veoma zanimljivo. Naš mali tim se bavi baš time. Smatramo da možemo da napravimo filter za sve te informacije. Pružite obaveštenje grupi ljudi. Ocenjivanjem informacije i ocenjivanjem ljudi koji obaveštavaju, možemo doći do obrađenih i procenjenih rezultata. Na taj način bolje sagledavamo verovatnoću verodostojnosti informacije. Ovo je tip izuma i iskreno govoreći zanimljivo je da je potekao iz Afrike. Proistekla je iz regiona odakle ne očekujete da će se pojaviti. Izneli su je mladi, pametni izumitelji. Zajednica oko njih je odlučila da stvori ovo. Pa, mnogo vam hvala. Veoma smo srećni što smo deo TED familije. (Aplauz)